1. Explain how the behavioral approach differs from the contingency approach to management communication.
2. Read Case 1-3 of the textbook and answer the three questions related to the case. Also explain how management communication would have to change for Kathy if she were to take the company internationally and employ people over the age of 75.
3. Read Case 2-3 of the textbook and answer the True/False and essay questions.
4. In your own words, explain the three layers of managerial communication. Then think of a specific business situation you’ve experienced where there was a miscommunication. Use the onion model to explain where and how (which layer) the communication issue occurred, and how you would apply the material from Chapter 2 to ensure this type of failure doesn’t happen again.
Length: 1500 -1700-words; answers must thoroughly address the questions in a clear, concise manner.
The text book to use for this assignment is the Managerial communication strategies and applications 7th edition by Hynes G.E and Veltsos J.R