What is market segmentation and how does this affect marketing strategy? In your own words how would you explain market segmentation? Identify several examples of market segmentation and explain how each is used to affect an organization’s marketing strategy. Consider the impact segmentation has on specific industries.

What is market segmentation and how does this affect marketing strategy? In your own words how would you explain market segmentation? Identify several examples of market segmentation and explain how each is used to affect an organization’s marketing strategy.  Consider the impact segmentation has on specific industries.