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Change and Continuity in Contemporary Business Essay

Attached is the assignment brief and case study, please use swot, pestel.

LECTURER SETTING ASSESSMENT:

SUBMISSION METHOD/MODE:-
Online via turnitin, in person

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Assessment Type: [One individual course work worth 50% and a closed book exam worth 50%)

One individual assignment worth 50% weighting
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Indicative Assessment Requirements for the Module;-

One individual assignment (of 3000 words each)
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BABS 5: CCCB
Project Title: Change and Continuity in Contemporary Business
October 2012 to January 2013 term
Activity
Prepare a report of 3,000 words on State Bank of India (SBI) after going through the Harvard Business School Case Study.

Task 1
Describe and analyse the primary internal and external influences on State Bank of India. This first task should take about one fourth of your overall report. (600 words)
Task 2
Critically evaluate the impact of globalisation
Analyse how globalisation influenced policies and decision making on State Bank of India. (600 words)
(ii) Critically undertake the use of technology by State Bank of India. (600 words)
(iii) Examine how State Bank of India managed change and innovation. (600 words)

Guidance notes
Please go through the case study and you must clearly demonstrate knowledge and understanding from research and reading wider than that contained in the core textbooks. You must also set your analysis in the context of points to (iii) above. This is a report and must be presented in report format and style. This is an academic piece of work therefore you are expected to link theory and practice. You should take care to ensure that the work you submit has a high standard of presentation. You must acknowledge the sources of information and evidence using the Harvard referencing system. All assignments are subject to the University’s regulations on plagiarism and must be submitted as hard copies and in electronic form for checking.

ASSIGNMENT MARKING CRITERIA

Marks for this assignment will be allocated in line with the following guidelines:

• Profiling the situation- State Bank of India – 300 words
(10%)
• Describing and analysing the primary internal and external influences on State Bank of India. – 600 words
(20%

• Analyse how globalisation influenced policies and decision making on State Bank of India. (600 words) (20%)
• Critically undertake the use of technology by State Bank of India. (600 words) (20%)
• Examine how State Bank of India managed change and innovation. (600 words) (20%)
• Recommendations – 300 words (10%)
• Academic protocol – quality of academic references, the presentation of these and the overall structuring and format of the business report – 10%

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Module Learning Outcome

Upon successful completion of the subject, students will be able to:
• Demonstrate a critical understanding of some of the major international trends and developments in politics and economics and their relationship to international business
• Analyze change and continuity in international business using cyclical and evolutionary models of socio-economic change
• Advance a multidimensional understanding of the causes and consequences of globalization
• Critically evaluate a range of normative questions in relation to people, the environment and the marketplace in the 21st Century