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Try to determine the
implications of any productivity measure that you propose.
Describe
the service package offered by NCL to its customers. Visit the “Life
Onboard” section of several cruise line websites and the insight
provided by the film, “Cruise Inc” to gain a better understanding of
service packages offered by cruise lines.
Capacity
planning is obviously very important in this industry. Discuss your
ideas on how you would think NCL conducts this important functions and
also the steps they would take to maximize capacity as well as the steps
when capacity exceeds demand.
Discuss some of the
factors that affect the supply chain of NCL and some of the things they
may do in order to address those factors.
What are Virgin’s competitive priorities and how do you believe they follow these priorities? Do you think his stance on 1st
offenders has an impact on Virgin’s competitive priorities? Describe
what should be in the service package so that it aligns with the
company’s emphasized competitive priorities.
Define 3 Operational concepts discuss during the course and how they relate to the Virgin Brand.