Deliverables The exigence for this assignment is imagining you are all colleagues within a competing

Deliverables The exigence for this assignment is imagining you are all colleagues within a competing organization or company; you will compose an internally-focused series of reports and documents that explain the industry context and messaging of your competition. you are expected to Identify a company or organization with that publishes an annual report for shareholders which you can analyze;Identify and analyze ongoing trends or concerns within the company or organization’s industry;Compose an annotated bibliography of articles speaking to the ongoing trends and concerns in the industry and the company itself;Compose a brief (2-3pp) analytical report on the trends and contexts influencing the company, making claims and using evidence from your annotated bibliography;Compose a brief (2-3pp) analytical report on the letter to shareholders in the company’s annual report and how they establish goodwill in their letter, making claims and using evidence from the letter to shareholdersCompose individual reflective memos that identify your individual contributions to the collaboration as well as assessing the overall effectiveness of the group.  
 Guidelines for Annotated BibilographyResearch the broader context to develop a bibliography of current articles that identify trends, problems, or good news in a specific industry or with the company. Your bibliography should summarize 6–10 articles. Each bibliographic entry should include:A full citation, following an established citation style guide, such as MLA, APAA paragraph in your own words that summarizes the writer’s main pointsA set of quotes that demonstrate the writer’s main pointsGuidelines for Report on ContextExplain how the ongoing context in the company’s industry influences their message to their audience. In your report, include summary, analysis, and direct quotes from the articles you read to make and support their claims about the importance of context and how it shapes a company’s messaging. Length: Two-three pages, single OR double-spaced (both will be accepted)Audience: Your colleagues at your competing organization or companyCitations: In-text and end-of-text works cited pageIntroduction: Tell your reader where you are taking them and whyWhat company’s industry did you analyze?Why did you choose this company and industry?What is your purpose for analysis?What is your thesis?Body: Tell your readers what you found (making claims), showing us how the context in the industry may influence the company’s messaging and their annual report (using evidence). For example, you might answer these questions:Who are audiences for these articles? What are their needs and values?Given your research, how would you define or describe broader context for this company’s industry? What are the key issues in this industry? How are they addressed in the annual report and/or letter to shareholders?What do you believe are the impacts or influences of these issues upon the industry and your company? How do you know?Conclusion: Tell your readers what you learnedWhat was new and surprising to you about your research and analysis?What was not so new and surprising?If you had more time for research, what would you want to know?Given your research, what do you think will be important for the future in your selected industry and company? Guidelines for Report on Annual Letter to ShareholdersExplain how the company establishes goodwill and credibility with their audience. In your report, include summary, analysis, and direct quotes from the annual report, with a focus on the letter to shareholders, to make and support their claims about the kinds of relationships the company hopes to establish and maintain and the ways in which it establishes its goodwill and credibility. Length: Two-three pages, single OR double-spaced (both will be accepted); 2 visuals optionalAudience: Your colleagues in your competing organization or companyCitations: In-text and end-of-text works cited pageIntroduction: Tell your reader where you are taking them and whyWhat company’s report did you analyze?Why did you choose this company?What is your purpose for analysis?What is your thesis?Body: Tell your readers what you found (making claims), showing us how the business develops good will in their annual report (using evidence). For example, you might answer these questions:Who are audiences for this company’s annual report? What are their needs and values?Given your research, what is the broader context for this company’s messaging in its annual report? How does the company develop its message? Is it a consistent message? Does it address the broader context? If so, how? How does the company use images to identify with their audiences? Do the images speak to some audiences and not others? How does the company use other visual devices (such as colors, fonts, headings, etc.) to develop an argument about the company and its performance for the year?Conclusion: Tell your readers what you learnedWhat was new and surprising to you about your research and analysis?What was not so new and surprising?If you had more time for research, what would you want to know?Given your research, what does credibility and good will mean to you?Guidelines for justification memoReview your team’s accomplishments, using the criteria outlined below to bring together concepts used during the project. This memo will differ slightly from previous memos composed for the class.Write a 2-page, single-spaced memo in which you address the following parts:Write detailed comments about how your team used principles related to rhetorical awareness and user centered design in your presentation for the class. Be specific and use examples.Write detailed comments about your team role. Describe the role or roles that you played. In addition, discuss your contributions to the project. Be specific, using examples to support your claims.Assess how your team could have improved as a team. What were the team’s strengths and weaknesses? Given more time (or even a re-do), what would you have done? Use quotes and concepts from the readings and videos on Team Writing to help answer these questions.Conclude by explaining what the most valuable lesson you learned from this process was and how it will influence your future–in classes and beyond.Assessment Assessment will be conducted differently for this project. Although all members of a group are required to submit all elements of the project, you will only be assessed based on your contributions. Assessment of Project Materials (200 points)Do the materials conduct effective analysis of the relevant issues–ethos/credibility and contextual influences?Do the materials make clear assertions/claims with textual evidence to support these claims?Do the materials present information in such a way as to maximize readability?Do the materials use organizational principles to help readers?Do the materials use multimodal elements (images, graphics, etc) to help readers?Do the materials reflect the writing strategies (paragraphing; syntax; diction; active vs. passive voice) learned in units one and two?Assessment of Justification memo (100 points)Does the memo reflect upon the rhetorical choices made in the documents?Does the memo provide evidence to demonstrate how and why the rhetorical choices were made?Does the memo fully account for all documents? Does the memo account follow the guidelines above?